(in cooperation with International Mountain Tourism Alliance)

About 20% of the world's tourist destinations are located in mountainous areas. Today, tourists from all over the world like to go to the mountains to recuperate and rejuvenate in the embrace of nature. The International Mountain Tourism Alliance (IMTA) has been carefully studying this important tourism area. The Alliance's mission is to protect and preserve mountain resources and promote mountain economies around the world. This fireside chat will explore mountain tourism resources in depth with the International Mountain Tourism Alliance and explain why these resources and destinations are more attractive to travelers today than ever before. Secretary-General of the International Mountain Tourism Alliance He Yafei will talk with Massimo Caputi, CEO of Terme di Saturnia in Italy, and Tong Teng, Vice President of China Fliggy Tourism, to discuss the future of mountain tourism and how mountain tourism destinations from China and Italy can interact with each other. study. Guest speakers will also review the evolution of mountain tourism and discuss how health tourism has developed from a luxury product to an important part of people's lives. They will also explore how technology can bring people closer to mountain tourism destinations, and how spa and hot spring tourism can contribute to protecting and promoting mountain resources and economies.

Moderator

HE Yafei (何亞非)，Vice Chairman & Secretary General of International Mountain Tourism Alliance, Honorary Chairman of Global Tourism Economy Forum (Mainland China)

Speakers (In alphabetical order by surname)

Massimo CAPUTI，CEO of Terme di Saturnia (Italy)

TONG Teng (仝騰)， Vice President of Fliggy Travel (Mainland China)